Proposal 3D

Proposal for 3D Animation

Introduction

For my 3D animation I would like to create an advert for a new frozen yoghurt shop, it will come in a variety of new flavours and each flavour will have a different topping.

working title:

Candypops yoghurt tops

Medium: 

 I will be using clay to model my product using stopmotion I will capture each frame to create a sequence of movements that will eventually tell a story of what ingredients we use. I  have 3 models of the different flavour chocolate bars and then 3 different settings as well as 3 different models. 

Intended audience:

My target audience is from both male and female from the ages of 4- 40+, so the adventures will be child like imaginations and be very simple to follow.

Indication of style:

I will be using clay models and by using stopmotion I will use bright colours bold logos as well as a narrator in the background.

Summary of content: 

There will be a young girl sat down at a table  in the new shop and she will have yogurts with 3 different yogurt toppings in front of her "Candypop's yogurt tops" and her mum will say you can only have one but instead she takes a spoon full of each yogurt topping and go on these mini adventures. The three themes will be fudge factory, (fudge, toffee sauce,strawberry and whip cream) space ( chocolate stars, mars bar, chocolate powder)  and beach (mango, coconut and passion fruit) which will have some other little animated props to create each imagination. The mother comes in the room and asks have you picked one yet? Then she'll pick her favourite one and run out of the room all happy!

Length of product:

30seconds up to a 1 min